About2018-12-10T08:50:43+00:00

THE STANDARD FOR AUDIENCE MEASUREMENT

THE STANDARD FOR AUDIENCE MEASUREMENT

OUR COMPANY

Establishing the Index

Since its founding, MVPindex has become the audience measurement standard across sports, entertainment, and content creators, tracking popular and niche social accounts over hundreds of millions of social posts.

Engaging the Audience

In 2018, MVPindex unveiled MVPaudience (powered by Umbel) as the standard for sports and entertainment brands in activating, understanding, and reaching their audiences.

Generating Winning Results

MVPindex offers two robust platforms and a full-service team that works with the world’s top brands, properties, and talent to generate customized insights reports and high-ROI audience engagement campaigns.

LEADERSHIP

Stan Woodward

CEO

Stan Woodward

CEO

A seasoned entrepreneur, Stan Woodward has been an investor and key executive in technology startups and fast-growing companies such as Reflect, Yahoo!, broadcast.com, and Ascend, specializing in digital media creation, management, distribution, and collaboration for large brands. Stan has helped raise over $20M for his own ventures and has participated in several successful IPOs that had well over $30B in market capitalization at the time of sale or IPO. He also actively participates in a variety of non-profits that focus on education reform.

Shawn Spieth

Chairman, Co-Founder and President

Shawn Spieth

Chairman, Co-Founder and President

Shawn has over 30 years of experience delivering results for Fortune 500 and start-up organizations, serving in strategic sales and management roles at Anixter International, Williams Communications, Network ICE, Internet Security Systems (ISS), and MacroSolve. He delivered top sales, growth, and profitability performance for each of these market leaders. Shawn played college baseball and basketball and is a father to three successful athletes: PGA TOUR golfer, Jordan; Professional basketball player, Steven; and daughter, Ellen.

Kyle Nelson

Co-Founder and CMO

Kyle Nelson

Co-Founder and CMO

With over 25 years experience in technology sales and marketing, Kyle most recently exited LaunchFish, a social media marketing and outsourcing agency he founded in 2009, servicing public companies, such as The Dallas Morning News and AdTran, as well as large SMBs/SMEs. Kyle previously founded OpenACircle, which won DEMO 2008 and was a founding member of Jobs.com, where he helped raise over $110M from CBS, Adecco, and Idealab.

Board of Directors

Tom Meredith

Tom Meredith

Bill Hall

Bill Hall

Lisa Harris

Lisa Harris

John Raymond

John Raymond

Ed Wilson

Ed Wilson

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