At MVPindex, we love social media for many different reasons. The depth and bredth of the data we get to work with on a daily basis is fascinating, and it’s great to see how differently athletes are using social media to engage and interact with their fans. All that being said, we love a good Instagram sports beef, and now we’ve got one on our hands between two of the greatest basketball players of all time: Shaquille O’Neal and Scottie Pippin. The Two players exchanged 11 photo barbs that generated more than 493.6K likes and 96.9K comments on the platform.
Above is the post that started it all, and it’s the most commented on Instagram photo by any NBA athlete, active or retired, in the last 7 days. More than 25,000 comments were posted by fans of both teams arguing over who would win or lose. In terms of overall likes, the post comes in at the 20th most popular Instagram post in the last 7 days.