Asset-First
Insights
About Us
Careers
Reports
MLB Wildcard Analysis
In-depth, minute by minute viewership of the 2023 Wildcard
July 23, 2024
Reviewing the NBA's Regional Relevance
Explore Broadcast and Social Media Partnership Metrics From the 2021-2022 Regular Season
October 18, 2022
Examining the Grid
NASCAR, F1 Fans Demonstrate Contrasting TV Viewership Habits
August 26, 2022
NFL Partners Experience Year-Round Exposure
Football Fans Devour Content from Preseason Through the Draft
July 6, 2022
Beijing 2022 Attracts Niche Audiences
Shaun White, Super Bowl Effect Spike Interest
March 31, 2022
Super Bowl Moments Amplify League Partners
Broadcast, Social Coverage Provide Unparalleled Exposure
March 22, 2022
Olympic Success Grows Athletes’ Brands
Winning Medals Boosts Social Media Profiles, Value
November 11, 2021
March Madness Upset Report
Viewership Analysis Of The Round Of 64
April 27, 2021
Knitting Together Brand Success
One Day In The Exposure Of NBA Patch Success
March 9, 2021
Minute-To-Minute Super Bowl LV Trends
The Value Of Data Accuracy For The Big Game
March 2, 2021
A Look At Those Who Pivoted And Scored In 2020
Brand, Team Success With Engagement In A Year Like No Other
January 27, 2021
Covering The Stands Didn’t Cost Value
How Tarps Have Helped Find New Wins For NFL Brands
December 16, 2020
COVID-19 Impact Analysis
In order to assess the impact that COVID-19 has had on the U.S. sports industry, MVP valuated social performance by league.
November 30, 2020
Crossing Over
Lessons Learned From ESL On Brand Engagement And ROI
November 18, 2020
League of Legends
Analysis Of The 2019 World Championship
October 23, 2020
NFL Season Sponsorship Preview
As We Head Towards Kickoff, Things To Watch For This NFL season...
September 1, 2020
NBA Bubble Valuation Methodology
August 21, 2020
The Match Provides Charitable Distraction
Crossover Appeal Delivers Millions in Value
June 1, 2022